Abstract:
The business sector has started to understand and follow business management that creates a balance between economy, society,
and environment for the strength, stability, and sustainability of the business and society as a whole. However, the matter remains a
challenge for many organizations, especially for Small and Medium Enterprises (SMEs) businesses. This research aims 1) to analyze the
direct influence of entrepreneurial orientation on the corporate sustainability performance of community enterprises in the three southern
border provinces and 2) to analyze the indirect influence of entrepreneurial orientation on corporate sustainability performance through the
mediator variable which is knowledge integration capability of community enterprises in the three southern border provinces. This research
uses an organizational level analysis unit and uses Structural Equation Modeling (SEM) on data collection via questionnaires of 384
community enterprises in three southern border provinces. The sampling was done by multi-stages level and stratified sampling using
proportions and specific selection. The results of the research showed that the results of the consistency of the structural equation modeling
of the cause and effect factors affecting the corporate sustainability performance of community enterprises of three southern border
provinces, consistent with the empirical data at a good level. The entrepreneurial orientation had a direct effect on knowledge integration
capability with the highest influence coefficient. In addition, the entrepreneurial orientation had an indirect influence on corporate
sustainability performance through knowledge integration capability.
